Back with a rebranding lesson to share

Hello there,

I hope you are well.

It feels like a lifetime since I last wrote!

As I mentioned in my last email sent in July, I was taking some time away to reinvent my brand and write my book.

I am happy to say my new website is now live – www.carliilyon.com and I have 2 more chapters to complete. Wow do I also have lots of lessons to share!

For now, let me break it down to three things-

1.     Time spent thinking about your messaging and story is never time wasted. I highly recommend reading Storybrand by Donald Miller to get you started.

2.     Money spent on your personal brand is never money wasted. I found myself at war every step of the way with this. Even with all I know, my own inner self saboteur had me questioning whether the money I was investing in myself was worth it. We all have this voice, trust me don’t listen to it.

3.     Find a team you trust- I am grateful every day for the people I know and work with. They say it takes a village to raise a child, it took a village to raise my new branding. I have created a google drive doc listing all the suppliers I used.  Feel free to reach out and drop my name.

I have so much more to come and from this week on, I will continue to uphold my promise of offering a weekly tip, tool, or story to help you keep believing in the brand in you.

I look forward to staying in touch

Warmest wishes

Carlii